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Homepage Teardown: Outschool.com
During the pandemic, some of us have been hit by things we hadn’t thought about in our wildest dreams, homeschooling being one. All the homeschooling jokes were hilarious till they stopped being funny. And keeping our kids learning and busy became a never ending chore as spring became summer.
Through all of this, emerged Outschool. Founded in 2015, Outschool is described as the “Netflix of learning.” Instead of offering online courses consisting of lectures and quizzes, Outschool gives students an immersive learning experience where they work with an expert teacher to learn a new subject.
I had never heard of it prior to a friend mentioning it as an option to consider for the summer break and then I pretty much started hearing about it from everyone. While the word of mouth pretty much sold me on trying Outschool, I wanted to see how effective their messaging is for users who purely chance upon them through web search. So on yet another slow Saturday morning, I typed in kids online classes in the google search bar and found the following listing on the results page (SERP).
“Small-group classes”, “live online” for “kids aged 3–18” are all pretty relevant to my search…
